Client: Meta
Location: NYC
Task: Agency Summit was one of several B2B focused events hosted by Meta at their offices that I was able to work on. Agency Summit in particular was one of the largest, especially in regards to audience and programming needs. In addition to the presumed programming the team requested to include breakout sessions, activations, swag and F&B needs all with the overarching theme of Art & Science.
Outcome: We created a B2B event with flair and nods to Art& Science throughout. Decor consisted of subtle but impactful nods to science with items such as beakers, DNA shaped signage, as well as art items such as canvases, sculptures and more. Guests were treated to catering that invovled drinks with edible glitter, dry ice and pippets for fun service. The final touch to round out the experience were the activations that consisted of a custom fragrance making station with Olfactory and live digital portrait drawings from a local artist and their team.
Role: Account Manager with moonlighting as Creative Director and Producer
Photos by Dorothy Hong